EVENT DETAILS

Robertson Rush is a weekend-long creative sprint in which students compete on teams to respond to a client brief, develop a creative campaign, and pitch their executions to a panel of industry professionals.

Check out the work from the 2023 Robertson Rush, a real client strategy sprint in partnership with Elevation.

EVENT RESULTS

Hilton Hotels

Smithfield Foods

In previous years…

2022: In partnership with local agency, Familiar Creatures, students created TikTok campaigns for Duke’s Mayonnaise.

2021: In partnership with local agency, Fable, students created brand identities for soon-to-launch hand sanitizing product, Scrubbi.